In March BIGKID won the London Youth award for Sports Development for our Mutli-Sports Female Engagement Programme. The programme began as a football session with a handful of girls grew within 12 months to a programme attracting over 450 individual attendees. Using football, tennis, multi-sports and a youth club night to engage with the girls, the programme has also taught them leadership skills and aided their personal development. 80% of girls who joined the programme were previously inactive.
The programme has forged strong partnerships with four schools and colleges in Lambeth as part of the nationwide This Girl Can Campaign – which aims to encourage young women to become more active – delivering after school football clubs and fitness sessions for girls aged 11-25. The programme involves a unique model of training home-grown coaches which displays a commitment to sustainability; young people who attend the programme have the opportunity to qualify as FA youth coaches as well as recognised BIGKID youth workers. These young people then run their own sessions for BIGKID, and act as ambassadors for the programme among their peers and local community. This in turn attracts more young people and ensures that the programme is youth-centred.
We’re extremely proud to have won this award, as the programme is really helping young girls in Lambeth who may not have previously been interested in sport. We’re hoping this will raise the profile of This Girl Can in Lambeth and encourage other girls to get involved.